The Hoard Facts

Blog archive

Synergy on My Mind: VDI Dominates Citrix Conference

The talk on the Synergy exhibition floor was largely about the various aspects of VDI--most prominently management and storage--while a host of VDI ecosystem players such as AppSense, RingCube, Kaviza/Citrix, and Wanova, Liquidware Labs, and Atlantis Computing, among others had booths. I also had a briefing with Desktone CEO Peter McKay, and noticed Unidesk boss Don Bulens patrolling the floor. All in all, lots of great fodder for M&A rumors, not many of which seemed to be in circulation. What it all amounted to was a lot of companies with a lot of good technologies--some of which have a lot of customers, and some of which are more heavy on unfulfilled potential.

Regardless, It was interesting to me the way all these VDI players view themselves as one big family. Frequently heard platitude number one: "We're all in this thing together." Frequently heard platitude number two: "A high tide lifts all boats," followed by the unspoken, "And we'll torpedo each other later."

The clock is ticking on all these companies, of course, and you have to wonder if any of them are in desperate straits. When I was chatting with one CEO and I asked him about profitability, he smiled and replied, "We're venture-backed," as though that was some kind of magic bullet or long-term tonic.

Slightly off-topic, I ask in frustration, will someone from RES Software, please get in touch with me? In response to my entreaties, they keep sending me form letters, and I live in fear that I will start getting sales calls. All I want is a briefing, people.

Cheeky company of the show: WhipTail Tech, and here's three things going on with them: 1) They just secured some $60,000 in much-needed funding--hey, everybody can't feed at the Matrix trough; 2) Their business cards say "DISK IS DEAD"; and 3) Their motto is something along the lines of "Forget everything you've learned about storage in the past." Billing themselves as "a revolutionary technology company positioned 2,916 miles east of Silicon Valley, in seasonally sunny Whippany, N.J.," WhipTail claims to have engineered the first fully populated solid state SAN. They are telling anyone who will listen that all their competitors will have to close up shop once the word gets out about how the firm's XLR8r can slash the I/O demands of processors and applications to the bone. Whip it good, I say.

Posted by Bruce Hoard on 05/27/2011 at 9:29 AM


Reader Comments:

Fri, May 27, 2011 John Gacy

I was at the show at Synergy...I think AppSense is above and beyond the best solution on the market for "user virtualization" or "workspace management" today. They have always had a great product with money in the bank, and nay recently accepted investment to the the of 60 or 70 mil from Goldman Sachsen which they are using to expand and further develop their products, If you saw the booths, AppSense had above and beyond more people interested,,,,we are soon to be customers...AppDNA was another highlight of the week

Fri, May 27, 2011 Bill Corrigan Cambridge, MA

Hi Bruce, I just read your recap of Mark's keynote and was going to reach out to you about that. Not sure whom you've approached at our company, but I apologize if we didn't respond appropriately. I am the CMO, based on Boston, and would love to catch up with you. I'll have our Strategic Communications team reach out to you this week so we can connect directly. There's a LOT of great momentum and lots to talk about. Regards, Bill Corrigan - RES Software

Add Your Comment:

Your Name:(optional)
Your Email:(optional)
Your Location:(optional)
Comment:
Please type the letters/numbers you see above