Research: Virtualization Market To Grow to $1.35B in Asia by 2010

According to a recent Springboard Research study, virtualization and virtualization-related services spending will reach $1.35 billion (U.S.) by 2010.

The growth -- which equals a 43 percent compound annual growth rate -- will be driven in large part by increased interest among chief information officers (CIOs) of mid- to large-size businesses in China, India, Singapore and Australia. According to the study, 50 percent of these CIOs are aiming to deploy virtualization solutions during the next 18 to 24 months, even though many of them, the research states, are either unclear on how to implement the solutions and/or unsure how virtualization can solve business problems.

"There is clearly a need for more customer education on the benefits of virtualization -- followed by education on different approaches to successfully incorporating virtualization into the IT environment," said Ravi Shekhar Pandey, senior analyst at Springboard Research, in a released statement. "Sharing case studies of successful deployments alongside direct linking of virtualization with ROI and business benefits is a key imperative from the vendor side."

The report also states that the majority of the money will be spent on services versus software. "The complex nature of engagements with vendors and SIs while implementing virtualization solutions is a prime reason for virtualization services taking a larger share of the market," said Michael Barnes, Springboard's vice president of software research, in a statement.

The full study, available for sale at the Research and Markets Web site, also offers a breakdown of how popular the various vendors are in the region. According to preview data, VMware leads the software pack with a 70 percent market share among study participants.

About the Author

Becky Nagel is the former editorial director and director of Web for 1105 Media's Converge 360 group, and she now serves as vice president of AI for company, specializing in developing media, events and training for companies around AI and generative AI technology. She's the author of "ChatGPT Prompt 101 Guide for Business Users" and other popular AI resources with a real-world business perspective. She regularly speaks, writes and develops content around AI, generative AI and other business tech. Find her on X/Twitter @beckynagel.


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