Research: Virtualization Market To Grow to $1.35B in Asia by 2010
According to a recent Springboard Research study,
virtualization and virtualization-related services spending will reach $1.35
billion (U.S.) by 2010.
The growth -- which equals a 43 percent compound annual growth rate -- will
be driven in large part by increased interest among chief information officers
(CIOs) of mid- to large-size businesses in China, India, Singapore and Australia.
According to the study, 50 percent of these CIOs are aiming to deploy virtualization
solutions during the next 18 to 24 months, even though many of them, the research
states, are either unclear on how to implement the solutions and/or unsure how
virtualization can solve business problems.
"There is clearly a need for more customer education on the benefits of
virtualization -- followed by education on different approaches to successfully
incorporating virtualization into the IT environment," said Ravi Shekhar
Pandey, senior analyst at Springboard Research, in a released statement. "Sharing
case studies of successful deployments alongside direct linking of virtualization
with ROI and business benefits is a key imperative from the vendor side."
The report also states that the majority of the money will be spent on services
versus software. "The complex nature of engagements with vendors and SIs
while implementing virtualization solutions is a prime reason for virtualization
services taking a larger share of the market," said Michael Barnes, Springboard's
vice president of software research, in a statement.
The full study, available for
sale at the Research and Markets Web site, also offers a breakdown of how popular the various vendors are in
the region. According to preview data, VMware leads the software pack with a
70 percent market share among study participants.
Becky Nagel is the vice president of Web & Digital Strategy for 1105's Converge360 Group, where she oversees the front-end Web team and deals with all aspects of digital projects at the company, including launching and running the group's popular virtual summit and Coffee talk series . She an experienced tech journalist (20 years), and before her current position, was the editorial director of the group's sites. A few years ago she gave a talk at a leading technical publishers conference about how changes in Web browser technology would impact online advertising for publishers. Follow her on twitter @beckynagel.